Op art

For the shop windows of this fall, we have been inspired by the exhibition by the American photographer Duane Michals in Barcelona. Michals, has renewed the photographic language with intensity during the last sixty years, through the use of very well-known photographic sequences and sceneries. The search for personality and obsession with mirrors have led us to create a magical space with optical effects.

The prints used for shop windows have got us in love! These are two fabrics with a geometric motif; the first of moles and the second with a combination of striped squares. Now, the protagonists of the showcase are the articulated mirrors; These reflect patterns, light and, of course, product.

The tonality of black and white, together with the random mirrors of mirrors, combine perfectly with the new autumn collection of Freixa.